New York insurance brokers may be getting questions from customers about the New York State Sick Leave (NYSSL) act, which went into effect September 30, 2020. However, employees cannot take paid sick leave through the state law until January 1, 2021, or at a time after that date if their employer requires them to accrue paid time off.
A direct result of the coronavirus pandemic to help contain the spread of the virus by encouraging employees to stay home, with pay, if they are not feeling well, the Paid Sick Leave Law mandates that employers of any size now provide paid sick leave to employees.
Unlike New York State DBL benefits or Paid Family Leave (PFL), New York State Sick Leave (NYSSL) is funded entirely by employers through payroll. It is not an insurance benefit.
However, employers may have questions about when employees can use their paid sick leave and when they need to file a claim for DBL or PFL. It helps brokers to be aware of the new legislation to reduce unnecessary or unqualified DBL and PFL claims in New York.
The duration of NYSSL is much shorter than New York State’s short-term disability coverage or PFL coverage.
Here are a few other differences between the three types of leave:
DBL or enriched DBL insurance provides partial pay to employees who are seriously ill or injured and cannot perform their normal job functions for up to 26 weeks. The DBL Center can help you bind DBL & Enriched coverage under 50 lives easily online here.
Written as a mandatory rider to statutory DBL coverage, PFL in New York provides partial pay to employees taking time off to care for an ill family member, a newborn (or newly adopted or newly fostered) child within the first year, or to manage family matters while a military spouse is deployed. The maximum duration for Paid Family Leave is 12 weeks. Learn more about New York State PFL coverage, first introduced in 2017, here.
Introduced in September 2020 and going into effect on January 1, 2021, Paid Sick Leave provides full pay for up to 56 hours (in some cases) for employees who are:
The New York State Sick Leave law (NYSSL) also covers a host of other circumstances for which employees may need time off, including:
The reason for Paid Family Leave or DBL must be documented on the appropriate claims form. On the other hand, the reasons for taking NYSSL can remain confidential. Employers may not require employees to disclose any confidential information regarding their need for sick time.
In addition, the definition of a family member as it relates to paid sick leave extends beyond the PFL definition to include siblings, grandchildren, grandparents, and the children or parents of an employee’s spouse or domestic partner.
Business owners in New York have a choice to “frontload” employees’ sick time at the beginning of the calendar year, offering paid sick leave from day one that the benefit goes into effect (January 1, 2021). Or, employers may permit employees to accrue sick time at a rate of 1 hour for every 30 hours worked, up to 40 or 56 hours in total – depending on the company size.
Employers with at least 100 employees must provide 56 hours paid sick leave. Employers with fewer than 100 employees or fewer than five employees but a net income of $1 million for the prior tax year must provide 40 hours paid sick leave.
Businesses with fewer than five employees but less than $1 million in net income must allow 40 hours of unpaid sick leave with no disciplinary action permitted for employees who take that time off without pay.
The decision for an employee to take paid sick time or to file a DBL or PFL claim largely comes down to the duration of the time off required and, of course, the reason. See below:
Until now, Paid Time Off remained the choice of New York State business owners. Many companies provided generous PTO while others didn’t. Some small business didn’t even have a written policy but trusted their workers not to take unnecessary time off.
By standardizing PTO under the NYSSL, and outlining specific permissible reasons for sick time, New York State has eliminated confusion, miscommunication, or gray areas surrounding PTO.
By understanding the new law, you can help your customers reduce unnecessary DBL or PFL claims and continue to act as a resource for them when it comes to managing employee benefits.
by Dawn Allcot
As we prepare to enter the fourth quarter, insurance brokers have had to contend with many changes and challenges. If you run an insurance agency, it’s more important than ever to be able to manage a remote workforce and give your producers the tools they need to do their jobs – in their office or at home.
A project two years in the making could not have come at a better time. It started two years ago with the introduction of the Broker Dashboard: Net Revenue Tracker.
Today, The DBL Center is pleased to announce the introduction of the Broker Dashboard app, available in the Apple Store.
Offering all the functionality of the Broker Dashboard desktop application, the Broker Dashboard app for iPhone and iPad puts the capability to track renewals, cancellations, and commissions at your fingertips.
Follow up with client renewals while you wait in the pick-up line at your child’s elementary school. Check on incoming commissions as you oversee distance learning at your dining room table. And when you come into the office, your Broker Dashboard comes with you.
You’re always informed, giving you the means to spot profit opportunities and increase commissions by giving your customers the products and information they need – when they need it.
It’s not going to be an easy autumn for many working parents or for insurance brokers still splitting time between their homes and the office. The Broker Dashboard technology can help bring you closer to your customers, wherever you might be.
Back in April at the height of the pandemic, a Gartner survey revealed that 75% of CEOs planned to move at least 5% of their employees to full-time remote even after the pandemic. The remote workforce is here to stay and embracing technology can help us to better cope with it.
With childcare challenges facing many parents as schools are now opening with distance learning or hybrid schedules – where children may attend school a few days a week and have remote learning the rest of the time – employers may have to provide more flexibility for working parents.
After all, you know the rules. Employees can’t claim NYS PFL for Covid-related illness, (if they have the ability to work from home, or a lack of childcare for students undertaking distance learning). But by creating flexible employee policies and ensuring your employees can be productive wherever they are, you may be able to reduce erroneous PFL claims and also minimize Covid-related claims under the federal Families First Act. (You can read more about PFL and the FFA here.)
Just like many other businesses, the DBL Center team faces the challenges of a remote workforce and children’s school schedules that don’t coincide with typical, established workplace schedules. Through technology, resilience, and understanding, we continue to thrive and offer high levels of service to our brokers and their clients.
We’re excited to give our brokers the same opportunities to embrace change with the Broker Dashboard app and other tools.
The DBL Center provides workplace flexibility for our employees as we adapt to these times. But that doesn’t change our availability for our brokers when they need us. We are always available as your back-office staff to assist.
And now, with the Broker Dashboard app for iPhone and iPad, the tools you need are just a touch away. Watch the video to learn more about using your exclusive Broker Dashboard app here, and reach out if you have any questions.
Selena Kutschera, DBL Center’s Director of DBL and TDB never actually applied to work at DBL Center. She joined the family when DBL Center acquired competitor Combined DBL, a competitive insurance wholesaler in NY, in 2014.
How she got the job at Combined DBL, straight out of college with no insurance industry experience, is quite a story.
“I found the job listing in the newspaper,” she tells DBL Center owner and president Michael Cohen. “I begged for an interview, but they had already closed out their interviews because they knew who they were going to hire.”
Kutschera didn’t stop pushing for the interview, however, and, ultimately, got the job. Through her hard work and perseverance, she’s become a leader in wholesale TDB and DBL sales.
It was this tenacity that impressed DBL Center founder David Cohen at the time of the acquisition. “That was the kind of personality my father was looking for,” Michael Cohen recalls. “I remember him saying, ‘I don’t know if we’ll get the deal, but Selena will join us.’ We did make the deal and here we are, five years later.”
Read on to learn how Selena Kutschera is helping DBL Center brokers manage the challenges of PFL and prepare for new opportunities in New Jersey.
Then watch the video to find out Selena’s (second) favorite word, what musician she’s not-so-secretly obsessed with, and what she’d be doing if she wasn’t serving the DBL and TDB insurance needs at one of the top insurance wholesalers in NY.
Michael Cohen: What’s the most exciting thing that we’ve done as a team, in your opinion, since the acquisition?
Selena: The program – the Broker Dashboard. Just coming together and building something, changing the game.
Michael: How has that been an upside for you?
Selena: We can track now. We can track the business. We can track what we’ve lost, what we’ve gained, the brokers, who’s writing, who’s not writing. It just makes it easier.
Michael: Can you describe the process we use when we get together and track retention and new business?
Selena: When we look at our book through the Broker Dashboard, we look at what we can keep out of what’s lost. Our cancellations. We know DBL’s a moving target. Your DBL’s come on, they come off, there are non-pays all the time. That’s the first thing we address, the non-pays. Can we get them reinstated? If we can, that puts business back into the books.
Any time coverage is replaced, we want to find out why it was replaced. Was it something we lost? Did the broker lose it? Did they replace it on us, and why did they replace it? We have to analyze what happened—and why—to get that business back.
Michael: What has the feedback been from the brokers since we implemented the dashboard?
Selena: They’re surprised about their non-pays and what’s cancelled and what’s not.
Michael: Everyone thought Paid Family Leave was going to be a home run, but in the beginning, it wasn’t. Why? And what have you been doing to help overcome those challenges?
Selena: It just added another layer of tracking. Who doesn’t want to pay their PFL [rider]? Who didn’t think they needed Paid Family Leave? They pay the DBL; they don’t pay the PFL. That’s really been the issue. Now, we’re getting the complaints that the insured made the payment, but they only paid a portion of it, or they shortchanged it. So now it’s a matter of them understanding how to pay the bills.
Mike: What do you feel is the biggest dilemma in the overall statutory environment? You’re in the trenches and you’re also involved in commissions. What’s an issue for us that’s outside of our control as a wholesale insurance broker in NY?
Selena: I guess what’s outside of our control is just the insureds making payments. That’s out of our control as an insurance wholesaler in NY. Is the $170 [weekly] benefit in New York State for disability low? Absolutely.
What I do find is some employers want to buy up and some employers don’t want to hear it. I agree with the buying up because the reality is the Paid Family Leave is for somebody else—to take care of a baby, child, or family member—and the disability is for yourself. And if you need to go out on disability, why do you need to go out at a $170, when the PFL benefit is $750 and change? It’s $752 [for 2019].
Mike: Are you excited about what’s happening in Jersey? Explain that.
Selena: Absolutely! Jersey just lifted its signature requirement—there’s no more signature requirement to move to a private carrier. So, it makes it easier for us to write this product, as 98% of it sits with the state right now. And the benefit is going up tremendously.
If you’re shopping for a new insurance wholesaler in NY or NJ or need help writing TDB or DBL, let Selena Kutschera and DBL Center help you. Reach out today.
As we return to our offices following Labor Day weekend, the unofficial end of summer, the New York and New Jersey state insurance departments have made some important announcements for business owners and insurance brokers in the two states.
Read on to find out the new premium rates and coverage levels for Statutory Disability and Paid Family Leave plans across the U.S., New Jersey Temporary Disability Benefits (TDB), and New Jersey Family Leave Insurance (FLI).
New York Announces New PFL Employee Contribution
As announced in early 2017, New Yorkers can receive up to 60% of their average weekly wage for up to 10 weeks to care for and bond with a newborn (less than one year old) or newly adopted or newly fostered child, to care for an ill or aging family member, or to take care of the household while a military spouse is deployed. The increased benefit (up from 55% in 2019) comes with an increased premium of 0.270% of an employee’s wages each pay period, not exceeding an annual maximum employee contribution of $196.72.
These rates make NYS PFL benefits some of the most generous in the country. Take a look at this chart to compare benefits and premiums across the U.S.
Policy forms and rate submissions are due October 1, 2019. If you need assistance with PFL coverage for any of your customers, the DBL Center is here to help. As your white-glove, white-label back office staff, we want to make it as simple as possible for your customers to phase in PFL coverage as a rider to their DBL policy and provide you with opportunities to enrich DBL coverage to offer benefits that make good financial sense for all your customers.
New Jersey Announces New Employee Rate for 2020
The New Jersey state insurance fund has also introduced a rate hike increase for 2020, from 17 cents to 26 cents for every $100 in taxable wages. Earlier this year, New Jersey introduced expanded Family Leave Insurance (FLI) benefits as part of its TDB package.
Under the new FLI regulations, the benefits period has expanded from six weeks to 12 weeks, beginning July 1, 2020. In addition, the definition of “family” has increased to include any blood relative of the employee or any individual shown to have a close association that is the equivalent of a family relationship with the employee.
In addition to the rate hike increase, the limit on wages on which taxes are levied for TDB and FLI has increased from 28 times the statewide average weekly wage ($33,700) to 107 times the statewide AWW (approximately $131,100), beginning January 1.
Concurrent with the rate hike, the maximum TDB or FLI benefit has also increased, from $638 to $860 per week. Partial TDB benefits will also be available.
Good News for New Jersey Insurance Brokers
The New York premium and benefits increase is predictable and in line with prior increases since the introduction of PFL. A broker’s best move continues to be selling enriched DBL to provide a benefit that makes sense to top company executives and decision makers within an organization.
The New Jersey hike represents an opportunity for New Jersey insurance brokers to beat the state rate, while providing benefits equal to or better than the state insurance fund, with a higher level of customer service. When New Jersey waived the signature requirement earlier this year, it became easier than ever to get businesses to switch to privatized TDB.
This is the moment New Jersey insurance brokers have waited for; when you break it down, you realize it’s here because of New York’s generous PFL policy.
With family leave enhancements sweeping across the Northeast, employers will want to find ways to stay competitive and recruit working families, millennials, and the future generations of employees. Robust yet low-cost benefits packages, especially in the face of an impending recession, remain one of the best ways to recruit and retain top talent.
Give us a call to take advantage of the white-glove service and support DBL Center offers our tri-state area brokers and expand your book of business as we head into autumn.
by Michael Cohen
Top New York insurance wholesaler announces the acquisition of DBL Advantage Etc. Ltd
Effectively immediately on January 1, 2019, the DBL Center Ltd. has acquired DBL Advantage Etc. Ltd., a New York-based licensed General Agency specializing in NYS DBL, Paid Family Leave, NJ TDB and group ancillary benefits. The synergy between the two company’s insurance lines, as well as the mutual carriers and industry partnerships developed by both firms over several decades, made the acquisition the next logical step in The DBL Center’s growth.
DBL Center: Celebrating a Rich History and a Strong Future
The DBL Center was founded in 1976 by David J. Cohen. Now under the guidance and leadership of Michael Cohen, the company is one of the largest insurance wholesalers in the New York Tri-state area. In 2014, The DBL Center Ltd. acquired Combined DBL, a Long Island-based General Agency, to expand its ability to serve customers in the NJ TDB, NYS DBL, and group ancillary markets.
In addition to these noteworthy acquisitions, the past decade has brought unprecedented growth, market expansion, and new technologies to the company. The acquisition of DBL Advantage is a testament to, and a direct result of, DBL Center’s rapid expansion and market position.
How the Acquisition Will Affect NJ TDB and NYS DBL Brokers
Expanding The DBL Center’s market share and increasing the general agency’s leverage in the marketplace, the acquisition provides outstanding benefits to new and existing DBL Center brokers. The acquisition promises to strengthen the position of The DBL Center and its brokers in the statutory disability, PFL, NJTDB, and group ancillary markets, resulting in lower rates, higher commissions, and more options.
“The combination of premium between DBL Advantage and the DBL Center enables the DBL Center to provide brokers with higher compensation on new DBL and PFL business placed after the first of the year and moving on through 2019,” says DBL Center President and CEO Michael Cohen.
“New brokers that came to us as part of the acquisition will enjoy additional office staff to answer all their questions and to provide the full, white-glove back-office support DBL Center is known for,” Cohen says. “With generous commissions, multi-line discounts, and the most advanced technology available to P&C brokers, we have no doubt that our newest customers will view the acquisition as a favorable transition, and we welcome DBL Advantage brokers to the DBL Center family.”
White-Glove Support and the Latest Technology
The DBL Center will provide new customers with a designated account manager for over- and under-50 employee cases, as well as sales representatives to assist in the cross-selling of ancillary product lines.
“Working with DBL Center, brokers will discover multiple ways to round out their book of business and earn additional compensation through the sale of Group Life / AD&D coverage, group long-term disability, dental, and vision benefits,” Cohen says.
In addition, new brokers will gain free access to the DBL Center’s proprietary Broker Dashboard, a cloud-based app that enables brokers to track accounts and renewals, receive monthly reports on cancellations and reinstatements, and receive an earnings report on a monthly, quarterly, and annual basis.
With the white-glove service brokers have come to expect for more than 40 years, along with the latest technology and innovative solutions to the challenges today’s NJ TDB and NYS DBL brokers face, DBL Center is ready to move to the next phase of growth.
“To say we are excited about the future is an understatement,” Cohen says. “As the NYS DBL and NJ TDB markets change and evolve, The DBL Center keeps pace, providing our brokers with all the support they need to thrive.”
The new year is almost upon us, and that means more changes for HR directors, business owners, and insurance brokers in New York, once again, as they get up to speed on PFL in 2019. Look for PFL contributions to increase along with the payout and total weeks of leave permitted with benefits.
PFL benefits will be phased in until they reach the maximum payout of 67 percent of an employee’s Average Weekly Wage for 12 weeks in 2021.
For 2019, the maximum allowable deduction will be 0.153 of the employee’s average weekly wage. Benefits will equal 55% of an employee’s AWW for 10 weeks, up from eight weeks in 2018. The benefit will max out at $746.61 weekly.
It’s important to note that wages are no longer taken with a weekly max. If someone is making $3000 a week, they will pay $3000 x $.00153 – $4.59 weekly deduction until their salary reaches the $70,569.72 max. Then they stop paying for the year.
You can use our handy PFL calculator to determine PFL premiums for your company – or for your customers – based on the number of employees eligible for PFL and the total annual payroll base.
Policyholders will have to reconcile PFL premiums for 2018 as part of the necessary premium calculation steps, similar to how it is done for DBL. Brokers who use the DBL Center’s free broker dashboard can easily help their customers reconcile premiums with figures from the database.
If you need help with this important step, contact the DBL Center for guidance on setting up and using the Broker Dashboard to calculate premiums, track renewals and cancellations, and much more.
In addition to the above changes, the state of New York has provided new DBL and PFL posting notices to hang in a prominent spot where employees can view them.
HR directors and company owners should ask their brokers for a new 120 Posting Notice and a DB120.1 Certificate of Insurance.
DBL Center brokers can contact our office for links to these forms to provide to your clients.
2018 was a transition year for DBL brokers in New York, and PFL proved to have a steep learning curve.
The DBL Center has provided the resources our brokers need to stay on top of PFL, including webinars, handouts, and our online PFL resource center.
Be prepared to answer all your customers’ questions about PFL in 2019 by browsing our Paid Family Leave Resource Center, which has been updated for the new year.
You may also like these articles that can help your customers better understand PFL in the workplace:
Learn how PFL and DBL are related, but different: DBL vs PFL
Learn how PFL is different from FMLA: PFL vs. FMLA
Help your customers ensure they are in compliance with DBL: PFL Compliance
Calculate PFL premiums for 2019: PFL Calculator
Remember, the DBL Center is here to help answer all your questions about PFL in the new year.
As an insurance agent, you understand the intricacies of the employee benefits you sell, including maternity leave benefits available through Paid Family Leave (PFL) in New York. You can show customers how to file a DBL or PFL claim, tell them when their disability leave benefits will kick in, and how much money they are eligible to receive.
When you don’t know the answer, The DBL Center Ltd is just a phone call, email, or text away.
We sell employee benefits packages to the decision-makers, but employees don’t always receive the information they need to make important life decisions. For instance, maternity leave benefits may be a deciding factor in how soon a parent returns to the workplace, or even whether a couple can afford to have a child or not.
As an industry, we have an obligation to ensure that information on PFL and other benefits is being passed on to our customers – the company executives, HR departments, and the employees we serve.
An eye-opening article in Glamour magazine shares a “worst-case scenario” of what can happen when an employee doesn’t understand their maternity leave benefits.
Like any employee would do, the writer of the article spoke to her boss regarding her maternity leave benefits. She found out that she was eligible to receive 60 percent of her salary through her company’s short-term disability insurance plan. (The writer lived in Florida, so DBL was not a “given” as it is here in New York.)
She also learned she was entitled to 12 weeks off under the federal Family and Medical Leave Act, which protects employees’ jobs while they are out on leave after having a baby or to care for a sick, aging, or disabled family member.
However, the writer never thought to ask (and her employer didn’t volunteer the information) if her insurance paid for a 12-week leave. When she realized it didn’t, it was too late. The couple’s savings had run out. She began freelancing when her son was only four weeks old to supplement her husband’s income and make the money her family needed to live.
The story resonated strongly with us here at The DBL Center, as a family-friendly company with many employees who are also parents. It underscored the importance of educating not just brokers, but the employers and employees who use PFL benefits.
As a broker, you can (and should) take steps to educate your customers on maternity leave / PFL and other employee benefits. You’ll become a trusted resource, and the company they turn to when they want advice on other insurance-related topics.
If you aren’t already being proactive about educating your customers about paid family leave, here are some steps you can take.
There is nothing like making yourself available to your customers, in person, to answer their questions and explain their employee benefits packages. Set aside an hour of time to host a live seminar with the HR department and any employees who would like to hear about their options for employee benefits.
You can also reach out to your customers without ever leaving your office. Host a webinar detailing the new PFL benefits, as well as any other ancillary benefits your customers receive.
Invest in low-cost, cloud-based software like Zoom or GoToMeeting to host webinars for up to 100 people. Or your organization may already have videoconferencing and webinar software already in place. Most of these programs are easy to set up and simple to use.
Hosting a webinar makes it easy to accommodate the schedules of multiple employees and eliminates travel time and expenses. You may even be able to provide recordings of the webinar, afterwards, for employees who could not attend.
A personalized touch, either through live meetings or webinars, is often best to connect with your customers and upsell enriched DBL or ancillary benefits.
But you can make the information your customers need available to them when they need it by launching a resource center or blog on your website. Providing written information explaining the differences between PFL and FMLA and the extent of PFL benefits will help establish your insurance agency as a trusted resource.
You can even get creative and produce videos that you post on your website as well as on YouTube and Vimeo.
Not only do these articles and videos deliver the information your customers need when it’s convenient for them. It can also give your search engine rankings a boost, making it easier for people in your area to find you when they do a Google search for an insurance agency.
When it comes to marketing, it’s a win-win.
PFL is so important on so many levels, and it is crucial for employers and employees to understand the benefits. It is the responsibility of brokers to educate their customers, and the Glamour article details what can happen if insurance brokers don’t take a proactive stance. Employees don’t necessarily know the right questions to ask to make the right decisions for their financial future.
Fortunately, what is good for employee retention and for working families is also good for your bottom line. And customer education in the digital age is easier than ever.
If you can be the resource your customers need, your business will continue to grow through the sale of enriched benefits packages and word-of-mouth referrals.
Hometown Insurance Agency, based in Bohemia, New York, has been serving Long Island, upstate New York, and parts of the New York tri-state area since 1979. Hometown provides a full line of insurance products, with a 50/50 split of personal and commercial customers. Hometown’s business insurance lines include individual and group health, ancillary benefits, and, of course, New York State mandatory DBL insurance.
Within that commercial demographic, Hometown serves a wide range of businesses, from Main Street small businesses to municipalities, fire departments, towns and villages, local libraries, as well as not-for-profit organizations, and larger companies including manufacturers and contractors.
But one thing is consistent in the way Hometown approaches every one of its clients. “One of the areas we pride ourselves on is educating our customers,” says Hometown President and CEO Rebecca Weber, noting that DBL coverage and especially Paid Family Leave still require a lot of attention when it comes to customer education.
“I still am convinced that not everybody is talking about it like they should be,” says Weber. “And that education we provide is what sets us apart. Most agents go in and are focused on the meatier parts of the policy, so it is very easy to overlook DBL coverage.”
She adds, “At Hometown, we’ve made it part of our routine. Our agents need to go in and talk about enriched DBL—and the new PFL rider is a great place to start.”
As a female executive in a male-dominated industry, Weber sees the appeal in the personal stories behind the groundbreaking and culturally significant benefit. “We have two family members who work in our company, in two different departments. When the mother returned after eight weeks taking care of her newborn, her husband was able to take time off. We see, as a company, how important this benefit is to our employees. To be able to share that story with our business owners really brings it home to them.”
Hometown Insurance Agency has worked with DBL Center for two generations; Rebecca’s father, Dan Weber, began doing business with DBL Center President Michael Cohen’s father, David, decades ago. “Our relationship has grown along with our management and ownership,” says the younger Weber, who took over leadership of Hometown in 2007.
Even as both companies have grown, they remain focused on personalized service. “In working with DBL Center, there is a sense of dealing with people that you trust, and people that you know. You’re not treated like a number,” says Weber. “Invariably, the service is absolutely wonderful and exceeds our expectations.”
Weber notes that DBL Center caters to small to mid-size agencies, providing not just exceptional service but bleeding-edge technology to help the agency operate more efficiently.
Hometown Insurance Agency is one of a handful of DBL Center brokers who have already previewed the proprietary Net Revenue Tracker (NRT) software.
“We are very excited to begin using the software,” says Weber. “We believe it is going to help streamline our process and be more efficient. Our reports will be more reliable.”
By automating renewal notifications and tracking functions, the software will free up employees who are currently focused on manual data entry so they can complete more complex, high-touch tasks.
“It’s a win-win for our agency,” Weber says. “And we are very fortunate to have access to the software and to have The DBL Center in our corner.”
Would you like to be featured in our next DBL Broker Spotlight? Reach out today.
The story begins 14 years ago, as many Long Island stories do, in a diner. Through a referral from another local business owner, David Clausen of Coastal Insurance, an independent insurance agency in NY, met with Michael Cohen of DBL Center. Founded in 2001, Coastal was just three years old at the time, and Clausen was looking for a better way to write DBL coverage for his New York business customers.
Fourteen years later, Clausen still visits that same diner on Long Island’s North Shore, and still writes his DBL and enriched DBL policies through The DBL Center. “Whenever we need something, Michael is there,” says Clausen. “It’s a product that works at a great price. The process is efficient for our staff and the service is great. What more could you ask for?”
New York State’s Paid Family Leave Act, introduced in 2017, gave The DBL Center an opportunity to over-deliver and exceed Clausen’s high expectations for exemplary service. When one major carrier exited the DBL market to avoid writing PFL riders, Clausen filled that void, strengthening his business relationship with the carrier and opening doors for Coastal Insurance.
“When PFL became mandatory, some carriers had a lot of other business lines they didn’t want to lose, but they no longer wanted to write DBL,” explains Clausen. “They felt that if they canceled DBL they’d lose the other lines of business.”
Clausen took on one carrier’s DBL lines, writing the policies through The DBL Center to provide a friendlier and more robust alternative to the New York State Insurance Fund. He promised the carrier he would not market other lines of business to the carrier’s existing customers.
Through this mutually profitable relationship, the other carrier began sending referrals to Clausen’s office for high-risk homeowners insurance and other business and personal lines. Coastal Insurance also gained the opportunity to write the DBL policies for the insurance carrier’s 30+ offices across the New York Tri-State area. “It was great to reconnect with the agents, and it opened doors to additional streams of revenue for my agency,” says Clausen. “It was a win-win all the way around.”
Coastal Insurance serves individuals and businesses across the New York Tri-state area, including New York, New Jersey, Pennsylvania, and Connecticut, and even as far south as Florida. With a focus on high net worth individuals on Long Island’s North Shore, 70 percent of Coastal’s business is made up of personal insurance, including home/auto umbrella policies. The other 30 percent of Coastal’s customers are small businesses, from $1 billion retailers to pizzerias, doctor and dentist offices and other small businesses. Clausen describes the bulk of this clientele as “the Main Street USA business owner.” And this is where Clausen’s relationship with DBL Center plays an important role.
With its online “quick quote” interface to bind DBL policies under 50 lives in minutes, The DBL Center excels in serving small businesses under 50 lives. “It couldn’t be easier to go online and quote and bind a policy,” says Clausen. “Some other insurance products are a bit more labor intensive.”
He adds, “DBL Center makes it easy to get the product at the right price, quickly and efficiently. I’ve been with The DBL Center for nearly 15 years. Michael and his team make great partners for the independent agent on Long Island and we value that partnership.”
We are well into 2018 and, as a New York insurance broker, you’ve got the basics of Paid Family Leave down.
It’s the new comprehensive, mandatory insurance that provides the financial support needed for new parents, military spouses, and those caring for aging or ill loved ones. It’s added as rider to your customer’s existing DBL policies in New York. That part should have already been done.
But now the fun for brokers begins, because your customers still have questions.
This is new territory for CEOs, HR directors, and insurance brokers, too.
But the DBL Center, with our commitment to white glove service, has the answers and PFL claim forms our brokers and their customers need.
We recently launched a new Paid Family Leave resource center. It’s a single-scroll page within our InsuranceWholesaler.net website that provides a host of information about Paid Family Leave in New York, including PFL claim forms, handy PDFs, and more.
We’ve heard from our brokers that many of their customers are looking for PFL claim forms. It’s important to note that The DBL Center does not process insurance claims. We are an insurance wholesaler dedicated to providing the best service to our brokers.
Because our job is to serve our brokers, we’ve stocked our Paid Family Leave Resource Center with handy links and PDFs, including the IRS form that describe the tax ramifications of PFL, and a document showing the current PFL rates.
We’ve also provided links to PFL claim forms. There are multiple PFL Claim forms. Which one you use depends on whether the paid leave is for bonding with an infant or adopted child, caring for a sick or aging relative, or caring for a family while a military spouse is deployed. We’ve provided links to all of them.
Finally, we’ve uploaded PFL claim forms branded for each of the three major carriers and have them housed in Dropbox for easy download. Get Shelterpoint, AmTrust, and Standard Security PFL claim forms here.
The DBL Center is proud to be the first insurance wholesaler to provide an interactive PFL calculator right on our website. HR directors, accountants, and CEOs can know the costs of PFL coverage before they call their broker.
Using our PFL calculator, employers will know how much their premiums will be so there are no surprises. After using our calculator, they will have gathered all the necessary information they need to provide so you can write the policy quickly and easily.
Change can be scary. We started talking about changes in our industry back in February 2017. Now it’s here.
In addition to publishing our PFL Resource Center, we are also partnering with top carriers like Standard Security, Shelterpoint, AmTrust, Hartford, and Guardian to present webinars explaining the specifics of PFL coverage and to better help their brokers answer specific customer questions.
Our marketing team is hard at work sharing our knowledge on LinkedIn and on our blog, and we are even publishing consumer-facing articles on top insurance carriers’ websites to provide actionable insights on transitioning to a world with Paid Family Leave while keeping workflow consistent and maintaining employee morale.
In short, we are deploying all our resources to make it easier for our brokers to continue providing stellar service to their customers, answers to their questions, and the resources and PFL claim forms they need to make a smooth transition.