Technology Helps your Insurance Wholesaler in NY Offer Superior Service

Insurance wholesaler in NY tracks commisions Broker Dashboard

Since my father, David Cohen, first founded The DBL Center back in 1976, we have always focused on concierge-level service for our brokers. My father liked to frequent boutique hotels on vacation, and he wanted to model that personalized service as an insurance wholesaler in NY.

That level of service wasn’t seen in the insurance industry at that time. Now, more than four decades later, The DBL Center continues breaking new ground as a wholesale insurance broker.

In the past few years, we’ve begun leveraging technology to provide the best service to our brokers, staying on the cutting edge of industry news, and delivering resources brokers need to retain business, remain competitive, and deliver the highest level of service to their clients.

You may have noticed some new features and functionality added to our website recently. Let us walk you through the ways we are using technology to help our insurance brokers grow their book of business.

24/7 Chat Feature Ensures We’re Here to Help

Chat-bots are all the rage on customer service-oriented websites today. They make it easy for customers to get answers to their questions round-the-clock.

The problem? You never know if you’re speaking to a real, knowledgeable company representative or a sophisticated artificial intelligence (AI) program with only basic, high-level answers.

The 24/7 chat feature on The DBL Center website always connects you directly to a wholesale insurance expert with answers to every question you might have. We don’t outsource the service. You are always chatting with one of The DBL Center team. We can answer questions or take it to the next level and jump on the phone to help you write your NJ TDB, New York DBL or enriched DBL coverage, or Massachusetts PFML policies immediately, along with Group Ancillary Benefits.

If you reach out after business hours, we may have to wait until the next business day to provide you with an accurate quote from our top-rated carriers. But we can get the process started at any time. It’s just one more way we are able to provide personalized service as an insurance wholesaler in NY and beyond.

Broker Dashboard Provides the Insights You Need to Retain Business

Our proprietary Broker Dashboard continues to grow in popularity, giving insurance brokers a way to track renewals, cancellations, and commissions easily. This became extremely valuable during the Q4 2019, when we helped Shelterpoint transition 5,000+ Statutory policies from Wesco to their company.

Brokers receive bi-monthly reminders about cases that are pending non-pay, helping carriers like Shelterpoint and Standard Security receive payment in a timely manner. This also helps our brokers avoid losing business due to non-paying customers who might decide to write the policy somewhere else. Not only are we a full-service insurance wholesaler in NY, but your back-office team. Just think of Broker Dashboard as your “friendly neighborhood bill collector.”

We’re also using the data from Broker Dashboard to gain insights that will help us serve our brokers better. Your information – and your customers’ information – remains completely secure and confidential in the Broker Dashboard app. But we can track trends that will help us provide the best products, be more proactive about pending cancellations, and learn why clients switch carriers. This knowledge will help us provide more of the products and service your clients need and want.

Faster Website Gives You News, Insights, and Quotes Faster from Any Device

Maintaining our position as a top insurance wholesaler in NY means being as responsive as possible to our clients’ needs – and that includes our website. No one has time to sit around waiting for pages to load anymore. Whether you want to read our latest blog post, need information on Massachusetts PFML or need a quote for enriched DBL under 50 lives, you need our site to load in a snap – wherever you might be.

We recently updated our website with the latest technology, enabling it to load more quickly on mobile devices so we can serve our brokers better – even faster!

Disruptive Technology, Traditionally Personalized Service

The DBL Center prides ourselves on combining disruptive technology with the personalized service that was so important to David Cohen when he started the company. From our new chat function to our video series, we are on top of the trends that make it easier to stay connected to our brokers, delivering the service you’d expect from a top insurance wholesaler in NY and beyond.

 


DBL Center History: Words of Wisdom from Founder David Cohen

DBL Center's Founder, David Cohen

As many of us get set to celebrate Father’s Day with cookouts, laughter, and gifts for Dad, the DBL Center family decided it would be appropriate to look back at The DBL Center’s history and, especially, reminisce about founder David Cohen.

At a recent broker appreciation event at Oheka Castle, a few guests suggested we share David’s endless font of wisdom in a blog post. They didn’t know we already had the idea in the works, but their suggestions moved the topic to the top of our list.

We went from “Hey, we should…” to “Let’s do this. Now.” You can watch the video here:

It seemed right to share this post in the week leading up to Father’s Day, as David was not just a role model for his son, DBL Center President and CEO Michael Cohen, but also to the many brokers he worked with over four decades.

These financial tips and valuable wisdom will make you think, make you laugh, and give you a new perspective on growing your book of business in the insurance industry.

“Dave was like the Don Rickles of the insurance business. He tried to make it fun and I’m trying to continue that legacy,” Michael Cohen said, before sharing the anecdotes and adages that he’s used to pick up where David left off in growing the DBL Center into a top insurance wholesaler in the tri-state area.

How did David Cohen get started in insurance?

A lot of people don’t know this, but my father wanted to be a dentist, which I think was probably what most Jewish parents at the time. Back in the ‘60s [they all] wanted their kids to be a dentist or a doctor.

He went the dentist route, and one day he got into a car accident on his way to Stony Brook dental school. The guy he hit was a life insurance salesman who said: “Hey, listen, it was clearly your fault. But I overheard you speaking to the cop and it sounds like you have half a brain because you’re going to Stony Brook’s dental program. I happen to be looking for an underwriter that has a salesman’s mouth, so why don’t you come work for me? I sell life insurance.”

It was that simple. And that life-changing.

After that he sold life insurance for a year until he met someone who introduced him to estate planning; a company called Alexander & Alexander that ended up becoming AON. They asked my father if he had thought about selling DBL, and that’s when he started to segue out of life insurance to get into statutory disability.

What was David Cohen’s best advice?

When he first knew that I would be starting [at DBL Center], his initial advice to me was: “If you think of it like a restaurant, you’re going to grab the mop and you’re going to start from the bottom before you get into the kitchen. There are different levels and you have to work your way up.”

I didn’t want people to think I was coming in like the prince of the kingdom. That was the first obstacle I had to get over: Proving myself to the organization. That was 15 years ago this July.

David Cohen was the king of words of wisdom. What were some of your favorite bits of business wisdom that he shared?

He always used to tell me, “Grow out like Los Angeles, not up like New York.” If you’re too top heavy and you’re in a very short and narrow city where everything is upwards and falls, you can lose a tremendous amount of revenue. Instead, you should focus on your nickels, dimes, and quarters and build your base and foundation that way.

He also shared many tips on finance. What were some of the best?

The rule of 72, which is something we have written about in the past, is about how your money doubles every ten years. We’re trying to tell people that the statutory benefit hasn’t gone up in 30 years. But inflation has, so why don’t you enrich your DBL to mitigate and bridge that gap between DBL and paid family leave? That’s what we’ve been trying to do.

It’s about more than just recruiting new customers, though. What did David Cohen mean when he said, “It’s not what you earn, it’s what you keep?”

It’s all about retention, which is exactly what we are tracking in our broker dashboard. Our brokers receive email notifications twice a month letting them know which policies are potentially going to be canceled for non-pay. It’s one thing to know where you’re growing, but do you really know what you’re keeping or retaining?

That brings us back to a phrase you use a lot: “Nickels, dimes, and quarters make dollars.” Can you explain that one?

It’s the small, steady accounts that build your foundations. That’s why David always said, “Grow out like L.A.” Take care of all your nickels, dimes and quarters, because they all make dollars; they all add up.

Too many people today don’t want that $15,000 dollar commission. They want the $100,000 commission. But my father taught me that all those $15,000 accounts add up to $100,000, and you should always treat a smaller account as if it’s worth a million dollars.

What did David mean when he said, “Stick to sewing?”

Work at what you’re good at. Do what you do best and don’t get outside of the box.

This is exactly why we do statutory disability in New York, New Jersey, Hawaii. My father opened up shop in Hawaii in 1986, and his biggest dilemma there was a cultural difference. He had to convince a Japanese guy to deal with a Jewish kid from Brooklyn in the ‘80s. It was a bit of an obstacle, but he overcame that.

We also do ancillary benefits. group life, long-term disability, dental and vision, that’s it. No major medical, no workers’ comp.

We stick to what we know best at DBL Center and we’ve been doing that since 1976.


DBL Center Celebrates New Digs in Melville, NY


The DBL Center held a summer celebration at Prime in Huntington on the Long Island Sound.

The team, led by Michael Cohen, has plenty to celebrate in 2018. We have a new office in Melville and we’re getting set for the launch of our Broker Dashboard this fall, followed by the introduction of our Net Revenue Tracker (NRT) software.

We’d like to take this chance to give you a peek into life at DBL Center.

You’ll get to know us a little bit better. And maybe understand exactly how – and why – white-glove service is a core part of our company mission and how important our brokers are to us.

Family-owned, Family-run… Family, Celebrated

The DBL Center has always been a family-owned company. And our employees are a lot like family, too.

With this in mind, picture your most boisterous family meal, and you could imagine our lunch at Prime.

There was lots of great food, many laughs, and great stories from great storytellers. (We have many in the DBL extended family). As the conversation meandered to family traditions, there were strong reminders of where we came from and some talk of where we are going.

Open Floor Plan Office Brings the DBL Center Family Even Closer, Provides All the Amenities

Our new office at 155 Pinelawn Road in Melville, a few miles south of our prior location and near prestigious Long Island companies like Newsday and Estee Lauder, gives The DBL Center more space and more amenities. With room to grow within our suite, the office boasts an open floor plan that allows our team to work more closely in alignment. We are all here to help each other.

On a summer Friday afternoon, the office spaces are filled with laughter. The atmosphere makes us more eager to work and happy to provide our brokers with the service they expect. Productivity, creativity, and idea-sharing are all enhanced as DBL Center prepares to enter its next stage of growth.

In the doorway of the office suite to greet visitors and employees is an original drawn portrait of founder David Cohen by local artist and family friend John D. Herz, who David often called, “the Michelangelo of the #2 pencil.” The image reminds us, daily, of why it’s so important to continue living up to our founder’s vision of white-glove service.

Of course, the new office space boasts all the expected amenities. New, ergonomic office chairs were specially chosen for our employees’ comfort and enhanced productivity. In addition to the large conference table in the common area, there is a conference space in president Michael Cohen’s office, where he records our popular webinar series that covers topics like Paid Family Leave, and a screen to show WebEx demos of our new NRT software to brokers.

What This Means for Our Brokers

As DBL Center continues to expand in every way, we have more resources to serve our brokers better, faster, and with the level of attention you expect and deserve. Our webinars and website are just a few examples of how we’ve evolved for the better in the past few years, and our new office is the next step in that evolution.

As our sales volume increases, it puts us in an even better position to negotiate with carriers to secure the best deals for our brokers.

Yet, DBL Center will never forget our roots and will never neglect the personalized service we have offered for more than 40 years. We may grow larger, with nicer offices and more personnel, but we won’t ever become a “big box” insurance wholesaler.

We maintain true to David Cohen’s vision of a “boutique” insurance agency dedicated to serving our brokers, even as we leverage today’s technology to do so in new and more effective ways.

Drop us a line and let us know how we can serve you today.